Magento 2 Migrations: Four Ways Magento 2 is Better Than 1
For nearly thirteen years, Magento has made its name as one of the most popular e-commerce platforms of the digital age. So widespread is its use, in fact, that it powers an estimated 1.2% of the internet. When one considers that the number of sites on the internet is approaching 1.6 billion – many of which are not e-commerce sites – it’s easy to see the power of Magento.
Magento 2 Improves Upon Magento 1
In many ways, Magento 1 stands out from the competition. Unlike some other e-commerce platforms, Magento aimed to allow enterprise owners the opportunity to build completely customizable online stores. With a powerful out-of-the-box platform, and a broad selection of pre-developed extensions, Magento 1 users could select only the elements necessary to optimize online commerce.
As the years went on, however, it was clear that improvements to Magento’s core structure were necessary to keep up with the ever-evolving nature of e-commerce. In 2015, Magento released Magento 2 as a new e-commerce platform for online retailers, complete with a number of upgrades, fixes, and improvements from the original Magento 1 platform, including:
- An improved mobile interface
- Increased power and speed
- A more intuitive admin panel
- Enhanced scalability
1. Magento 2 Is Mobile and SEO Friendly
One of the primary complaints users had with Magento 1 is that many of the extensions necessary to conducting business weren’t exactly mobile-friendly. With nearly 73% of global e-commerce expected to take place on a mobile device by 2021, it’s clear that a mobile interface is one of the most important aspects of any e-commerce platform. Magento 2 addresses this issue by streamlining the mobile interface by leaps and bounds ahead of Magento 1.
For Magento 2, developers added multiple steps from the add-to-cart and checkout processes, eliminating the need for constant page reloads. Other changes to the mobile frontend design include guest transactions, automatic identification of registered customers, and a simplified registration process. Overall, these changes to the mobile interface enhance customer engagement and improve SEO rankings based on Google’s mobile-friendly weighted algorithms.
2. Magento 2 Is More Powerful
The changes made to Magento 2 have resulted in a much more powerful e-commerce platform. Full-page caching allows pages to load much more quickly than with Magento 1, improving user bounce-rate and increasing page views per hour. Improved user engagement and an enhanced ability to show a complete catalog of products as compared to Magento 1 leads to more transactions in any given period.
This enhanced power is most evident in the MySQL 5.6 database system. Any changes made to an online catalog result in immediate updates to product listings with no interruption in user access. In addition, consumer queries result in much quicker indexing and load speeds, allowing customers to find what they’re looking for faster than ever.
3. Magento 2 Is More Admin Friendly
In addition to the improvements Magento 2 migrations allows with Magento 2’s frontend user interface, it also offers robust changes to the backend admin interface as well. In fact, even users new to the Magento platform have found Magento 2’s admin panel more intuitive and streamlined than many other e-commerce platforms, and it’s easy to use right out of the box. The Magento Dashboard displays the most pertinent information for the running of a business, including financial data, in an easy to read format for access with one click.
When it comes to making changes to the online store, too, Magento 2 shows a marked improvement over Magento 1. Admins can change the look and functionality of the store with a simple drag-and-drop feature that doesn’t require coding knowledge. In addition, the previously mentioned improvements to data upload speeds ensures any changes made to the online catalog or the store’s format are adopted immediately.
4. Magento 2 Offers Enhanced Scalability
While Magento 1 featured a large catalog of pre-approved extensions meant to make customization easier, one key complaint was the ease of adopting the extensions needed to conduct business. Magento 2 migration simplifies this process, both by integrating many of the most popular extensions and by streamlining the addition of others. As a result, Magento 2 extension conflicts are practically nonexistent. Ultimately, as e-commerce businesses experience the need to grow and change, Magento 2 is much more able to scale right along with them.
Optimize Magento 2 Migrations With Forix
Ahead of the June 2020 phase-out date, it’s more crucial than ever to begin your Magento 2 migration – a weighty task no matter the size of your business. Fortunately, Magento managed services from Forix can provide the conversion guidance you need as you make the switch. Contact the Magento experts at Forix today regarding your Magento 2 conversion as well as all the tips and tools necessary to optimize Magento 2 for your e-commerce enterprise.